Episode 111 - You Are Not a Content Marketer

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In this episode of Content, Briefly, Jimmy and Eric explore how AI is transforming the role of content marketers. They discuss why “you are not a content marketer anymore” and how marketers are becoming builders—using AI and no-code tools to create chatbots, dashboards, and interactive assets that deliver value at scale.

Sharing real examples from their work, they highlight the need to rethink skills beyond writing and embrace coding, design, and product creation. This episode offers practical insights and encouragement for marketers adapting to a rapidly changing landscape.Thanks to our friends at Brevo for sponsoring this episode. Get started for free or use code SUPERPATH to save 50% on Starter and Business Plans for the first 3 months of an annual subscription. Try Brevo today and take your marketing to the next level!

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Useful Links:

Follow Jimmy on LinkedIn: https://www.linkedin.com/in/jimmydaly/

Follow Eric on LinkedIn: https://www.linkedin.com/in/edoty/

Superpath Podcast Episodes: https://podcast.superpath.co/

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Stay Tuned:

► Website: https://www.superpath.co/

► YouTube: https://www.youtube.com/@superpath

► LinkedIn: https://www.linkedin.com/company/superpath/

► Twitter: https://twitter.com/superpathco

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