Content Strategy

How to Reach 18,000 Content Marketers: Superpath's New and Improved Partner Program

Jimmy Daly
December 6, 2023

Today, I'm really excited to share our new & improved partner program 🚀

Superpath counts 18,000+ of the smartest, most experienced content marketers in the world as members—and we reach people across our community, blog, reports, newsletter, podcast and social channels.

We want to put great brands in front of a curious audience with significant buying power. Our members build mar-tech stacks, oversee content production, handle SEO and competitive research, run large teams and hire agencies for content, SEO, design and more.

We've always worked with great partners like Minuttia, Verblio, Writer, Ahrefs, Letterdrop, Stacker, Airtable, GatherContent by Bynder, EditorNinja, Teal, and so many more. The program was due for a revamp and starting today, it's simplified and rooted in three community-focused tenants:

🙌Win-win: Our members find great new products/services, and customers get a return on their investment.

📈 Long-term partnerships: Sustainable, long-term partnerships benefit members and customers equally.

❤️ Good vibes: Every partnership includes at least one community scholarship for a member who could not otherwise afford it.

Check out our new partner page (link in comments) to check out our new tiers and see tons of examples of work we've done, including Slack/email/podcast ads, custom projects like our "State of Content" report with Minuttia, editorial projects like our thought leadership series with Waldo and events like webinars and AMAs.

And if you want to reach 18k content marketers, hit me up. 🤙

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