Content, Briefly

Episode 15 - Arrows: Stuart Balcombe on platform-native content and knowing your reader

Jimmy Daly
July 17, 2023

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On episode #15, Jimmy speaks with Stuart Balcombe from Arrows. They discuss:

  • Why Arrows doesn't have or want a content calendar
  • The importance of platform-native content
  • Why Arrows puts an "unsubscribe" link at the top of every newsletter

👉 You can follow Stuart Balcombe on LinkedIn here: https://www.linkedin.com/in/stuartbalcombe/

👉 You can learn more about Arrows here: https://arrows.to/

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