Episode 33 - OGM: Nigel Stevens on what SaaS buyers really want

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On episode #33, Jimmy speaks with Nigel Stevens from OGM. They discuss:

• Why no one trusts B2B SaaS content
• Why 80% of buyers still love Google
• What content team should be doing in 2024

You can read the full report here: https://www.marketingog.com/survey

‍👉 You can follow Nigel Stevens on LinkedIn here: https://www.linkedin.com/in/nigel-stevens-67218068/

‍👉 You can learn more about OGM here: https://www.marketingog.com/