Content, Briefly

Episode 44 - OnBoard: Josh Palmer's "Do, Delegate or Delete" Approach to Content

Jimmy Daly
February 19, 2024

This episode is brought to you by our friends at

You can subscribe and listen to all episodes of "Content, Briefly" on Apple Podcasts, Spotify, or your favorite podcast app.

On episode #44 of Content Briefly, we’ve interviewed Joshua Palmer, Head of Content at OnBoard, and discussed content leadership and the multifaceted aspects of running a robust content program and more.


00:00 Intro

01:26 Who is Joshua Palmer?

02:14 Joshua’s background.

03:07 What is OnBoard?

05:49 Customer profiles of OnBoard.

08:49 OnBoard’s features and use cases.

11:09 Challenges in board collaboration.

12:08 OnBoard’s PLG motion.

13:38 Components of Onboard’s content program.

15:40 Team structure and workflows for content creation.

20:55 Ways to diversify your content strategy.

24:33 Tips for crafting authentic content.

27:34 Josh’s role and vendor management.

31:07 Importance of communication and prioritization.

34:23 The art of delegation.

36:40 Trends in content team sizes.

38:01 Josh’s perspective on AI in content creation.

38:50 Content performance measurement.

43:48 Learn more about Joshua and OnBoard and get in touch.

45:38 Outrο

Useful Links:

👉 You can follow Josh Palmer on LinkedIn here:

👉 You can learn more about OnBoard here:

Stay Tuned:

► Website:

► YouTube:

► LinkedIn:

► Twitter:

Don’t forget to leave us a five-star review and subscribe to our YouTube channel.

Cookie Consent

By clicking “Accept”, you agree to the storing of cookies on your device to enhance site navigation, analyze site usage, and assist in our marketing efforts. View our Privacy Policy for more information.