Episode 52 - An inside look at Ross Simmonds' new book: Create Once, Distribute Forever

Jimmy Daly
April 15, 2024

You can subscribe and listen to all episodes of "Content, Briefly" on Apple Podcasts, Spotify, or your favorite podcast app.

On episode #52 of Content Briefly, we’ve interviewed Ross Simmonds, Founder & CEO at Foundation Marketing, and discussed his new book, content distribution, thoughtful perspectives on B2B content marketing, and more.


00:00 Intro

01:44 Launch of the ‘Create Once, Distribute Forever’ book.

02:45 Why did Ross write a book now?

04:17 Focused on story distribution.

05:36 Blurred lines between content marketing for B2B and B2C.

07:18 Befenits of communities.

14:07 Constraints on content distribution.

19:03 Understanding the fundamentals of content marketing.

23:51 Meta process of writing a book.

32:21 Learn more about Ross and Foundation and get in touch.

33:38 Outro

Useful Links:

👉 Foundation Website: https://foundationinc.co/

👉Ross Book: https://rosssimmonds.com/book/

👉 Ross on LinkedIn: https ://www.linkedin.com/in/rosssimmonds/

👉 Ross on Twitter: https://twitter.com/TheCoolestCool

Stay Tuned:

► Website: https://www.superpath.co/

► YouTube: https://www.youtube.com/@superpath

► LinkedIn: https://www.linkedin.com/company/superpath/

► Twitter: https://twitter.com/superpathco

Don’t forget to leave us a five-star review and subscribe to our YouTube channel.

Cookie Consent

By clicking “Accept”, you agree to the storing of cookies on your device to enhance site navigation, analyze site usage, and assist in our marketing efforts. View our Privacy Policy for more information.