Welcome to another post in the $100k Club series. You can see the full series here. This is "My Morning Routine" for content marketing folks making six figures. The goal is to shed light on the skills and habits that enable people to achieve lucrative jobs and help get more people in this club.
These will be anonymous and updated regularly. If you make more than $100k/year and want to contribute, fill out the form here.
Content marketing manager, $83,000 — I had been in editorial roles for a while prior to that.
$184,000; Director of Content
Job hopping, from $120,000 to $140,000.
Resourcefulness — when I don't know something, I take the initiative to figure it out.
Writing: "Bird by Bird," by Anne Lamott
Business: "Badass: Making Users Awesome" by Kathy Sierra
Yes, and it was EVERYTHING. My organization at the time had a learning stipend and I decided to put it toward coaching, because I was new to people management. I interviewed several (I want to say I found them through Noomi? I forget) and went with the one I clicked best with. I can't even begin to list all the wonderful lessons I learned from my coach over the following years, but here's one that stuck out: "Sometimes we overestimate what we're capable of in a year, but we underestimate what we're capable of in 5 years."
Go into sales? Kidding. Mostly.
Practically speaking, switching jobs is still the best way to get a pay bump, as well as exposure to new experiences that'll come in handy when it's time for your next role (and/or bump). This is especially true for women and underrepresented folks.
Philosophically speaking, I've never looked at my content career as "how can I get to $X?" Instead, I care about how I can stay learning and growing and doing interesting and challenging work with smart people. For the most part, the money has followed. Occasionally I've had to advocate for myself or seek out new opportunities, but my primary motivation has never been about a bigger paycheck.
SF Bay Area, CA