Content Strategy

How to Manage a Content Team (Part 4: Planning)

Jimmy Daly
September 27, 2021

Your content team should sit down at least a few times each year to review progress and plan ahead. Quarterly is a nice cadence for content planning—it’s good to sync up more often, but since content takes time to create, publish and do its thing, quarterly works best for this type of meeting.

Keep in mind that quarterly planning should be holistic. It’s not just about coming up with content ideas. It’s a chance to measure your progress, check in with your team, reset expectations and make plans for the coming months. This may feel like a lot, but every bit of this—from team member growth to your attribution methodology—affects your team’s success.

lock icon for blog posts.png

This post is only available to Superpath Pro members, who also get courses, office hours, 1:1 calls and more. You can learn more here.

Check out the rest of the articles in this series:

  1. How to Manage a Content Team (Part 1: People)
  2. How to Manage a Content Team (Part 2: Hiring)
  3. How to Manage a Content Team (Part 3: Strategy)
  4. How to Manage a Content Team (Part 4: Planning)
Cookie Consent

By clicking “Accept”, you agree to the storing of cookies on your device to enhance site navigation, analyze site usage, and assist in our marketing efforts. View our Privacy Policy for more information.